Article Directory Submission

A popular service I offer is the provision of a second, rewritten, version of a commissioned article, so that the customer receives two articles rather than one. This allows one version to be posted on your own website and the rewritten version to be submitted to article directories. The purpose of doing this is to avoid you competing with others using exactly the same content as you. There seems little point in you placing an article on your own web page then submitting that article to directories from which your competitors can copy them to their own web pages.

You are then competing for keywords against potentially hundreds of other websites using your own article. You may have your resource box on their site, each one giving you a valuable back-link, but this could be insufficient to make up for all that competition with duplicate content that may cause your site to drop down the listings.

What you should do to avoid this is to offer a rewritten version to the directories, and I find this one of my more popular services. The way the article is amended is important. It must give the same meaning as the original, but contain different semantics. The keyword density must be reasonable, around 1%, and the textual theme of the page must be relevant to the keyword targeted. The rewrite should be different enough to be regarded as unique, but not so different that it does not adequately address the topic at hand.

Use The Same Article On More Than One Web Page

Exactly the same approach should be used if you want to use the same article on a number of different websites or pages utilising the same keyword. Here, you are competing against yourself, and the article should be rewritten so that this does not happen. You have the same situation as that above, except you are your own competition. Unless the article is radically rewritten you may be in danger of diluting your website with too much similar content. This is the most common reason for article rewriting.

Use The Same Article For Different Keywords

I have frequent requests for rewrites where the customer wants to use the same article for a range of different keywords. This involves a slightly different style of rewriting since two keywords rarely have exactly the same meaning. How many exact synonyms are there? Very few, since most words have their own roots and there are generally different nuances in meaning between words which are synonymic in some contexts, but not in all.

In such cases the article will be adjusted to meet the requirements of the vocabulary being used. For example, the terms ‘internet marketing’ and ‘online marketing’ appear to have the same meaning in the context of marketing techniques, but the words ‘internet’ and ‘online’ are not synonyms – not even close. You can work ‘online’ but you can’t work ‘internet’. The reason is that ‘internet’ can be a noun or an adjective, while ‘online’ can be an adjective or an adverb.

The consequence of this is that one cannot always be used synonymously for the other, so article rewriting involves more than simple word substitution. It involves a good knowledge of grammar and vocabulary. This is where I see most attempts at rewriting articles go wrong: through misuse of grammar and a misunderstanding of the parts of speech. It can get complicated when we consider noun, adjective and adverb clauses, and article rewriting is not as simple as most believe.

Rewriting Scraped Articles

A major rewrite service I am frequently asked to provide is a complete rewrite of an article so that it bears little resemblance to the original. The customer likes the look of an article, but wants it rewritten so that it is indistinguishable from the original. A bit of a conflict there, I feel. Whenever I get work like this I am suspicious that the article has been scraped from the internet and the author’s resource box removed. The customer wants the article rewritten with his or her own name as author, and written so that the original author will not recognize it. What’s the point? I prefer to write from scratch because it is easier, and I therefore charge more for rewrites than original work. It is easier for authors to give their own slant on a topic than copy that of another.

The next time you want an article rewritten please determine clearly what your objective is. If a rewrite is essential have it done professionally or it could harm your listing rather than improve it, and please do not ask for a rewrite if a fresh article would do – it is easier for a professional article writer to write originally than copy another author’s style. If the sense of the piece is to be exactly maintained, article rewriting is not as simple a task as most people believe it to be.

Due to this fact, it is more than necessary to rewrite a private label article. Although the human brain is the best tool to rewrite articles, it is still a good idea to let a software assist you during the rewriting. It will suggest ideas and speed up the process of rewriting articles.

Read this informative article to discover how.

The hardest part in writing articles about a certain topic is to have enough knowledge about that topic. If you already have enough knowledge it is easier to write articles fluently. You can, however, not be knowledgeable about every single niche for which you want to write articles. That is one of the main reasons why private label rights articles have become so popular. The use of private label rights articles can help you to shortcut the research part for putting content on your website.

If you do a search for private label rights articles in the search engines, you will find literally hundreds of memberships offering articles for a fixed monthly fee. There is however a huge disadvantage involved. You are never sure how many people use the same articles and therefore it is a good idea to rewrite the articles sufficiently to avoid duplicate content.

The duplicate content penalty does not exist, the competition factor does.

Many big names in Internet marketing claim that there is something like a duplicate content penalty enforced by Google. There is no such a penalty. The only factor you have to take in consideration is that so many other people use the same articles. For the Google bot it is confusing to determine who is the originator of the article. That is why Google will only index articles for the keyword phrases they target. The website where the article is published that offers the most value in optimization for relevancy and that offers the most value to the visitor, will be indexed. The only way to beat the competing article owners is by rewriting the article for a low competition keyword phrase and to optimize the article for Latent Semantic Indexing, better known as LSI.

What is latent semantic indexing?

Latent Semantic Indexing is the optimisation of an article for Search Engine Presumed Synonyms, better known as SEPs. The latter is a term defined by Google. To find the SEPs in Google you have to use the tilde symbol in front of the keyword for which you do the search. You do this by pressing the Alt-key on your keyboard while typing 126.

The search engine results will display keywords in bold. Those specific keywords are related to the root keyword used to perform the query in Google. Articles optimised with SEPs read more naturally for the visitor and that is exactly what Google wants.

The human brain is the best tool for rewriting articles. Why should you use software?

While it is true that there is no better tool to rewrite articles than the human brain, it is also true that a software can assist to speed up the process of rewriting articles. A software can display keyword suggestions and SEPs with the speed of light. It can also show the meaning of certain words in the article. A good article rewrite software will also display the keyword density in real time to enable you to optimise the article for the search engines. Another reason why people might use a software application is that it can save the user money on outsourcing costs. To conclude it may be said that the use of article rewriting software has advantages and will save the user time and money.